Golden Crumb

Service

Packaging Design

client

Hearth & Honey Bakery

Year

2023

Project overview

Hearth & Honey Bakery wanted packaging that captured the warmth of its handmade bread without feeling old-fashioned. We designed paper bags, bread sleeves, and pastry boxes using hand-drawn illustrations, honey-toned inks, and a playful serif typeface. Sustainability guided every decision, so all materials are recyclable and printed with minimal ink. The packaging now works hard in the shop window, on delivery routes, and across social feeds, where customers happily share their purchases. Sales of gift boxes grew significantly during the holidays, and local press praised the brand for feeling truly genuine, generous, and wonderfully human in today’s crowded food market.

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